Lufthansa Technik is welcoming 339 young people beginning their apprenticeship or dual study programme at its German locations this August. The number of new apprentices is slightly higher than last year. The company said that despite a “challenging training market”, it filled 94% of the available places.
Lufthansa Technik shared that it attracted a particularly large number of applicants for industrial professions this year. At the Hamburg site alone, 12% more advertised positions were filled across all disciplines compared to the previous year. In addition to the various apprenticeships, the company offers different dual study programmes. A dual study programme in real estate management is being offered for the first time this year.
“We are proud to welcome so many motivated and talented young professionals to our company again this year,” said Andrea Jacobsen, head of entry programmes at Lufthansa Technik. “The ability to fill 94% of the advertised positions reflects the great interest and trust young people have in our high-quality training and shows that our recruitment measures are successful.”
In June, the company launched its new employer brand – ‘Taking off together’. “The labour market has changed a lot in the last few years and has evolved from an employer’s market to an employee’s market,” said Cristina Maack, one of the two heads of people brand at Lufthansa Technik. “We are confident that our new strong employer brand will help us stand out from the competition and attract the right applicants to our company.”
To meet the ongoing high demand for qualified personnel, Lufthansa Technik is addressing this need not only through a comprehensive training programme but also with a wide range of recruitment activities. The focus is increasingly on candidates who have previously received less attention, the company said. For instance, Lufthansa Technik is placing greater emphasis on international applicants; furthermore, with the ‘Senior Experts’ programme, launched last year, the company is specifically targeting people of retirement age. The ‘women@LHT’ programme aims to enhance diversity in the workplace and attract more women to Lufthansa Technik. In addition, there are strategic partnerships in place, for example, with universities. Lufthansa Technik is continuously working to improve the application and onboarding processes from the applicants’ perspective and is focusing on low-threshold application methods, such as the option to apply via WhatsApp. Special welcome events help support new employees during their first days with the company.
Of the 339 new traineeships and study places, 239 are directly accounted for by Lufthansa Technik AG, 51 by Lufthansa Airline’s technical operations, and the remainder by companies in the Lufthansa Technik Group. This year, women account for 9% of traineeships and 24% of study places.